Mushroom Fesetival
Mushroom Festival is a conceptual brand identity for a fictional cultural festival, developed to explore how a new event could be introduced to the public through a cohesive visual system.
New!The Work
The challenge was to create a complete identity—from logo to brand guidelines—that felt organic, playful, and scalable across multiple touchpoints. I led the concept, art direction, and visual identity, owning typography, visual tone, and overall system design.
Let’s create something meaningful together.
The Results
The project includes posters, social media assets, and merchandise applications designed to attract and engage a broad audience. Layout and design support were developed in collaboration with Olivia Gurrea.
Client
Mount Hood Festivals
Year
2924